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What key features should be included when developing a BNPL app like Afterpay?
How do BNPL apps generate revenue without charging interest to customers?
What risks should be considered when building a BNPL app?
This blog provides a comprehensive guide to developing a Buy Now, Pay Later (BNPL) application, similar to Afterpay. It details the essential steps, including architectural considerations, must-have features, and crucial risk management and regulatory compliance aspects.
How often do customers abandon online shopping carts because they can’t pay immediately?
That’s where buy now, pay later (BNPL) services offer flexible payment options without interest charges or hidden fees. Apps like Afterpay are reshaping financing options for online shopping by letting users purchase items today and split the cost into four interest-free payments.
This blog breaks down how to create an app like Afterpay, covering architecture, must-have features, risk management, and regulatory compliance.
You’ll understand how to build a scalable, user-friendly BNPL app that ensures customer loyalty and responsible credit handling, while standing strong in the competitive BNPL market.
The Buy Now, Pay Later model offers immediate access to products with the flexibility to split payments over time. Instead of using traditional credit cards or loans, BNPL apps allow customers to make an upfront payment (or none) and pay the remaining balance via interest-free installments.
| Model | Description | Example |
|---|---|---|
| Pay in 4 | Split payments into four interest free installments over six weeks | Afterpay, Klarna |
| Monthly Payments | Spread payments over 6–36 months, may include interest rates | Affirm, PayPal Credit |
| Invoice Model | Pay full amount within a certain period after delivery | Klarna Pay Later |
To build a successful BNPL app, focus on the core functionality while eliminating friction for both merchants and customers.
A clean, responsive layout that simplifies the application process.
Assess credit risk without affecting credit scores—unlike a hard credit check.
Fast credit approval after application using real-time data.
Allow users to split large purchases into interest-free payments.
Avoid hidden fees and show all potential late fees upfront.
Add SDKs or APIs for seamless checkout integration.
Alert for missed payments, upcoming dues, and remaining balance.
Link a payment method to deduct monthly payments or four interest-free installments automatically.
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Apps like Afterpay must deploy risk evaluation tools and comply with financial regulations to avoid late payments and defaults.
Perform soft credit checks before approval
Collect credit bureau data without damaging the score
Deny access for users with recurring late payments or high expenses
Disclose interest rates, fees, and repayment terms
Provide clear T&Cs during the application process
Report late payments to credit bureaus if necessary
| Module | Function |
|---|---|
| Payment Gateway | Handles card or PayPal Pay transactions |
| Repayment Scheduler | Automates deduction of future payments |
| Fraud Detection | Blocks suspicious payment methods |
| Analytics Engine | Tracks user behavior & missed payments |
Debit/Credit cards
ACH/Bank transfer
PayPal Credit or PayPal Pay
Avoid hidden fees or high interest rates that damage trust. Instead, opt for clear structures:
Charge late fees only after a grace period
Cap the number of late payments before the account freeze
Offer flexible payment plans to reschedule upcoming dues
To compete with other BNPL apps, consider:
Exclusive Deals for first-time users
Loyalty rewards for on-time payments
Partnerships with small businesses to expand reach
Example: Enabling customers to use BNPL for large purchases (e.g., electronics) builds recurring usership and increases customer loyalty.
Merchant Fees: Charge a % on each purchase (e.g., 3-6%)
Late Fees: Reasonable, capped, and disclosed
Premium Features: Extended repayment terms, skip-a-month, etc.
BNPL services typically don’t rely on interest charges, but instead earn from merchant transaction fees.
| Challenge | Strategy |
|---|---|
| High default rate | Use predictive analytics + real-time credit checks |
| Complex regulations | Consult legal teams, follow regional rules |
| Data security risks | Encrypt payment and credit data |
| Customer churn | Offer a user friendly interface and new features |
| Component | Tech Recommendations |
|---|---|
| Backend | Node.js / Python with PostgreSQL |
| Frontend | React Native / Flutter for mobile apps |
| Payments | Stripe, Braintree, or PayPal SDK |
| Authentication | OAuth2, JWT |
| Hosting | AWS / GCP |
Building apps like Afterpay requires more than a sleek interface—it requires strong credit evaluation, transparency, and a commitment to financial responsibility. The demand for BNPL apps is rising as customers seek convenient options to pay later while avoiding interest rates and hidden fees.
Your app can serve small businesses and satisfied customers by creating clear payment plans, offering interest-free installments, and integrating reliable payment methods like PayPal Pay.
With the right planning, you can stay ahead in the BNPL market, offer flexible terms, and allow users to purchase items they need while promoting financial responsibility and reducing missed payments.
